Research

1000s of insights to design the products and services of the future

As digital products become ubiquitous and increasingly complex, design research has become integral to creating world-class products and services. 

Spatial is Canada's leading design research company, and our talented team of research specialists can help you uncover the truth, create customer insights that inform strategy, illuminate design and galvanize teams to deliver meaningful experiences. 

We take the complexity out of user research at scale and have the right mix of tools, systems and processes to support large research projects. We have conducted research spanning multiple countries and languages and handle all logistics.


Our Research Services

Strategic research empowers product managers with insights that support strategy, decision-making, prioritization and roadmap planning. We customize our research methods and approach to meet client needs.

A pair of binoculars lying next to a portrait of an unknown person

Get to know your audience by developing foundational and generative research such as audience profiles and personas that can be shared across your organization to build a more customer centric culture.

A clipboard showing a series of checkmarks

Use research to support product decisions, performance management and ongoing product optimization. We can help you evaluate an idea, concept, or new feature, or benchmark your product against established best practices.

A person in a wheelchair that has an eye for a wheel, as seen from the side

Ensure your products and services are representative of a spectrum of human experience and are compliant with standards for accessibility.

A series of scientific instruments filled with audience insights

Spatial has a full-service design research lab that accommodates in-person and remote research of all kinds. We also have relationships with other purpose-built design research labs across North America.

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